On September 27, 2011 Google became a "teenager" achieving it 13th Birthday. Google is the most popular search engine in use in the world today. "Google is a little unusual among dot-coms because it competes based on performance, not glitter," says David C. Croson , professor of operations and information. "It's simply the best at search, period. It finds pages that other search engines can't find. And when you search 30 times a day, as I do, performance is what matters."
Google did not making money financially until the advent of "Adwords", where Google sold adspace on sidebar and top position of the page to customers.
Larry Page is the current CEO of Google who has returned for his second term after recent CEO Eric Schmidt stepped down. Larry has sidelined non-profitable ventures and is focusing on improving their core based revenue products.
Some of Google's innovations are only now being matched. For instance, Yahoo gives the top spot on its search results page to the advertiser who pays the most per click. But Google maximizes the revenue it gets from that precious real estate by giving its best position to the advertiser who is likely to pay Google the most in total, based on the price per click multiplied by Google's estimate of the likelihood that someone will actually click on the ad.
Google China was founded in 2005 and was originally headed by Kai-Fu Lee, a former Microsoft executive and the founder in 1998 of Microsoft Research Asia.[3] Microsoft sued Google and Kai-Fu Lee for the move, but reached a confidential settlement.[4] Google's Beijing based office was initially located at NCI Tower.
In 2005, a Chinese-language interface was developed for the google.com website. In Jan 2006, Google launched its China-based google.cn search page with results subject to censorship by the Chinese government.
The Beijing office was moved to Tsinghua Science Park in early 2006. The newest office has been in use since September 2006. It is a 10-floor building located in Tsinghua Science Park, near the south gate of Tsinghua University.
Google China serves a market of mainland Chinese Internet users that was estimated in July 2009 to number 338 million.[15] This estimate is up from 45.8 million in June 2002, according to a survey report from the China Internet Network Information Center (CNNIC) released on June 30, 2002. A CNNIC report published a year and a half earlier, on January 17, 2001, estimated that the mainland Chinese Internet user base numbered 22.5 million people; this was considerably higher than the number published by Iamasia, a private Internet ratings company. The first CNNIC report, published on October 10, 1997, estimated the number of Chinese internet users at fewer than 650 thousand people.
Google has made an initial investment with Clean Power Finance to finance residential solar projects. Google has invested around $75m in white label financing solution, managed by Clean Power Finance. Approximately 3,000 homeowners will be benefited with the Clean Power Finance-Google fund to go solar in a number of key markets.